Comprehensive coverage of China

We provide a comprehensive coverage of the China region through our network of branch offices and representative agencies.

Wide range of services

We cover the entire gamut of services- from conducting fieldwork, FGDs, in-depth interviews to offering consultancy on brand/corporate strategy issues. 

All EMR offices have modern Focus Group facilities, with spacious discussion rooms, a Monitor room (with a one-way viewing mirror) and audio and video recording equipment.

EMR International –Specialized division for joint venture (JV) clients

EMR International is a specialist division of the EMR Group looking after research needs of joint-venture multinationals in China. All EMR researchers are multi-lingual and hail from diverse backgrounds and possess a rich experience having worked on a variety of research designs, product categories as well as markets. 

We have specialized research teams that handle research assignments in specific fields such as IT & Telecom, FMCGs, Foods & beverages and Household appliances.

Quality Control

At EMR we are proud of our quality of service. Over the years, we have developed a system of strict quality procedures and checks that are implemented at each stage in a research project. 

We are perhaps only one of a handful of research agencies with an independent Quality Management Department, with full-time professionals dedicated solely to monitoring quality levels through all stages in a research project and reporting directly to the Managing Director.